DM05: Proactively and efficiently set a price for a new product

📽️ Check out a video demonstration for this use case, here.

Use Case Situation Description

Proactively and efficiently setting a price for a new product in the discrete manufacturing industry can improve time to market, profitability, customer relationships, sales, and enable data-driven decision making. Manufacturers can gain a competitive advantage by bringing new products to market more quickly and setting the right price to improve profitability and maximize revenue. In this use case, we will look at how Pricefx can assist with it. By offering fair and transparent pricing, manufacturers can build stronger relationships with customers and improve loyalty and retention. Using pricing data and market research can make pricing decisions data-driven and based on real-world market conditions, increasing sales and competitiveness in the market.

User Role(s) and Business Objective

Pricing Manager

Business Objective:

Set proactively List Prices for a new product e.g. product is launched or status has changed to active.

Complication

Manual and late price calculations on an ad hoc basis.

Capability Needed

Receiving proactive notification once a new product is created, triggering the calculation in line with pricing strategy and allowing for seamless execution back into ERP system.

Benefit(s)
  • No time delay between product being sellable and price being available

  • New product price is in line with the other prices

  • Lower risk of manual failures

KPIs

None

Calculations

None


Prescriptive Design Requirements

Coming soon

Functional and Non-functional Requirements


Reporting and Dashboards


Measures, Calculation and Decision-making KPIs


Scope Validation and Project Readiness



User Stories

Coming soon

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Data Requirements

Coming soon


Out-of-Scope

Coming soon


Solution Design

In this use case we are looking at how you can proactively set a price for a new product in an efficient manner within Pricefx. Doing so, can help to ensure that the product is priced competitively, which can increase sales and market share helping to maximize profitability by ensuring that the price covers all costs and allows for a reasonable profit margin. Moreover, a correct price can help to reduce uncertainty and minimize the risk of pricing errors that could lead to lost revenue or market share.

Good to know: Some of our screens may be different as we are in a demo environment.

LEARN MORE: This use case is using Live Price Grids in Price Setting. Learn more about both here and here.

Situation description

The way things are currently done is often quite manual. The team responsible for pricing within a company has to receive information about any new products being added to the portfolio that require pricing. Unfortunately, there's a lack of consistency in how these new products are priced, which can lead to errors. However, we have an opportunity here to make things better. By allowing the system to collect all the necessary information for new products and create notifications or a price list as soon as they're enabled within the solution, we can avoid the manual effort involved in setting up prices. We can also use the pricing strategies defined within the solution to calculate the price and execute it back into the ERP system. This will result in significant benefits, including a reduction in the time it takes to get a product available in the system, create a price, and execute it back into the ERP system. This means a much faster turnaround time for pricing these products and better alignment with sales.

Workflow: Step 1 - Product portfolio

Now let’s get into Pricefx and see how you can achieve more efficiency when setting a price for a new product.

Let's start by taking a look at your product portfolio. We can easily view all of your products in the system. One useful feature in Pricefx is the life cycle of each product.

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To demonstrate this, let's create a few products in the system where the lifecycle is set to new products. This will represent products that have been added from your current ERP, and for which you want to set up a price for the first time. Now we have three new products that have been created in Pricefx, all with a lifecycle of NPI.

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We can use this lifecycle flag to create a price list that will automatically add these products and allow you to set up prices for them. For this exercise, we've also added cost information for the new products. However, in a typical scenario, this information will be loaded from the ERP automatically.

Workflow: Step 2 - Create a new price

Let's create a new price list. To begin with, we'll select the default template and give it a name.

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Next, we'll move on to selecting the new products. If you'd like, we can use the dynamic item selection mode in the system and select the criteria automatically. In this case, we can use a filter to select any products where the lifecycle equals NPI. Once we apply the filter, the system will immediately identify the three products that you created.

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You can then continue to select the additional parameters and create your price. Once you've created the price grid, you'll notice that the current number of items is zero. This is because the price rate hasn't been executed in the system yet. However, triggering that calculation manually will do the trick.

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Once that's done, you'll see that the system has added three items into the price grid.

Workflow: Step 3 - Live Price Grid

Now, we will move on to the Live Price Grid (:options: ➡️ Price Setting ➡️ Live Price Grid), open up the price grid and take a look at the prices that the system has calculated. We can see that the prices for these products have been calculated based on the cost that was loaded into the system. However, we can also make adjustments and calculate or enter a new price override for these products manually. Let's do that for a couple of these products. Let's say we want the price of the first product to be $220. The system will identify that the change in the price was due to a manual override. We will leave the other two prices as they are.

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From here, we can quickly select all of these items and send them for approval. We can do that individually, but in this case, let's go ahead and submit all of these prices for approval. Since we don't have any approval process required for these new products, the prices have been approved and will now be live on the system automatically. This is because Pricefx can seamlessly set up integrations back into your ERP to load these prices.

With this, we will close the flow for this use case in proactively and efficiently setting a price for a new product in Pricefx.